Editorial coverage will be placed in selected luxury lifestyle magazine
Printed & Online show preview with highlights on exhibits will be distributed to VVIP and visitors
VVIP will be invited to officiate the exhibition and thereafter for a tour.
Malaysian royalties will also be invited to attend the show.
Several rounds of email broadcasts will be done for the visitor pre-reg campaign whereby potential visitors/buyers are invited to pre-register their attendance via the web
A string of SMS broadcasts will be done as forms of reminders to the pre-registered visitors closer to the show.
Each contracted exhibitors will be given the opportunity to extend online visitor invitations to their clients and customers
A total of 4 E-Show Dailies will be produced during the eve of show and 3 show days which will be blasted to all visitors, VIP’s, exhibitors and uploaded onto the website.
Marketing and promotions efforts are done with collaborative efforts with high level partners.